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Zima means "winter"in Russian, which is what the packaging is trying to denote. I don't think the Hebrew correlation is intentional...but room for thought.Ta'avah seems like a deliberate allusion to me. I wonder which former yeshiva bochur thought this one up.
Ah. Thank you for the enlightenment on the Russian word for winter!Though you understand that I was taking a little artistic liberty, since it's actually "Tava" and not actually Ta'ava. But the name "Tava" is still what struck me with its meaning when I first saw it. -Dixie Yid
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